Oceania · Land Down Under
2025 Record $32B Visitor Spending
Australia
27.4 Million
Southern Hemisphere
UTC+8 to +11
Australia's tourism sector has achieved record-breaking performance in 2025. Visitor spending reached an unprecedented $32.1 billion during the year ending June 2025, with international tourists driving a large portion of this economic boom. Australia recorded 8.4 million short-term visitor arrivals in 2024–25, marking a 5.5% increase over the previous year, while year-to-September 2025 showed growth from 8.1 to 8.6 million arrivals.
China has emerged as Australia's fastest-growing international source market, with 947,600 Chinese visitors arriving between June 2024 and May 2025—a 21% year-on-year increase. Travel from the UK posted a standout 12.4% annual increase, while New Zealand remained the largest source country at 19% of all arrivals. Sydney's hotel occupancy surged to 84.4% in August 2025, a 14.9% increase year-over-year.
The travel and tourism sector is projected to inject AUD 314.4 billion into Australia's economy in 2025. New South Wales leads as the top destination, welcoming 256,380 international visitors in September 2025 alone. Sydney and Melbourne serve as key embarkation points for cruise travelers, while Cairns anchors access to the Great Barrier Reef. The tourism boom reflects strong demand across cities, beaches, and the iconic Outback.
UNESCO World Heritage architectural masterpiece. Iconic sails on Sydney Harbour hosting over 1,500 performances annually attracting millions of visitors.
World's largest coral reef system stretching 2,300km. Marine wonderland visible from space, offering diving, snorkeling, and island experiences.
Sacred 550-million-year-old sandstone monolith in the Red Centre. Spiritual heart of Australia with spectacular sunrise and sunset colors.
Iconic steel arch spanning Sydney Harbour. BridgeClimb experience offers panoramic views, while the bridge carries rail, road, and pedestrians.
Australia's cultural capital with famous coffee culture. Hidden bars, street art, creative festivals, and diverse neighborhoods define the city.
Unique fauna found nowhere else: koalas, kangaroos, platypus, and wombats. Sanctuaries and natural habitats across the continent.
Australia ranks as the world's 14th largest economy with a GDP of $1.74 trillion. Tourism contributes significantly, with the sector projected to inject AUD 314.4 billion in 2025. Key industries include mining and resources, agriculture, financial services, and education exports. Australia is a major trading partner with Asian economies, particularly China, Japan, and South Korea.
Australian culture blends Indigenous heritage spanning 65,000 years with British colonial history and modern multicultural influences. The outdoor lifestyle embraces beaches, bushwalking, and barbecues. Coffee culture rivals Italy, while the arts scene spans from Aboriginal art to contemporary festivals. Sports including cricket, Australian Rules football, rugby, and surfing are national passions. The laid-back "no worries" attitude defines the Australian character.
Aboriginal and Torres Strait Islander peoples have inhabited Australia for over 65,000 years, making it one of the world's oldest continuous cultures. British colonization began in 1788 with the First Fleet arriving at Sydney Cove. The six colonies federated as the Commonwealth of Australia in 1901, developing into a prosperous democracy while grappling with reconciliation.
Post-World War II migration transformed Australia into one of the world's most multicultural nations. The 2000 Sydney Olympics showcased modern Australia to the world. Today's Australia balances resource wealth with environmental stewardship, Indigenous recognition with national identity, and Asian engagement with Western alliances. The 2025 tourism boom reflects Australia's enduring appeal as a destination.
Bureau Chief 지원자는 물론, Australia를 방문하시는 모든 분들을 위해
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